How much can individuals be influenced by reason? In his review of "Ethics and Language" Stuart Chase states, "This is on of the most important questions ever asked, one on which our survival may depend." In this extraordinary book, a distinguished American philosopher gives his answer to this fundamental question of ethics. He presents an analysis of the meaning of ethical judgments can be supported. The central problems are seen always from the perspective afforded by current studies of language, detailed attention being given to the relationship between emotive and descriptive meaning.